Dave shares his behind-the-scenes preparations for the Birmingham Guitar Show, describing efforts to refresh branding, craft new instruments, and introduce an innovative photo book display.

Refreshing the Branding

After three years, Dave is overhauling promotional materials to reflect his evolved craftsmanship. The redesigned flyers will showcase newer models, including The Granada, while capturing "timeless style, Manchester roots, and uncompromising quality."

Building the Guitars

At minimum, six guitars will be crafted throughout February for display and sale, representing diverse design approaches from classic-inspired builds to modern, customised pieces.

A New Interactive Display: The Photo Book

A tangible photo book documenting the past year's projects will allow visitors to explore completed builds and understand the dedication involved in each instrument.

Spotlight on The Granada

This new model draws inspiration from the classic Fender Telecaster with custom modifications. Featuring Green Pickups of Manchester components, refined body contours, and a starting price of £949, it blends traditional tones with contemporary playability. Blog readers receive exclusive pre-order access.

Final Preparations

Dave emphasises meticulous attention to detail as the event approaches, viewing the show as a networking opportunity within the guitar-building community.